As we begin another year, fresh and filled with promise, for us creatives we also get a glimpse into what the year ahead may look like. This year Pantone has announced a blue based purple dubbed “Ultra Violet” as the years unique colour. It is a colour that will feature heavily throughout 2018 in all facets of design; clothing, furniture, decorator items, homewares and of course will influence what clients choose to decorate their homes, and lives with.
This in turn will influence the bridal industry and will determine the colour palettes we will work with when creating a theme for bridal parties who are dressed in this year’s colour of the year.
Inventive and imaginative, Ultra Violet lights the way to what is yet to come.
Purple has been a colour for individuality and non conformity for some time. It symbolises experimentation, imagination and enables an individual to truly accept what makes them unique. Ultra Violet has also been a colour associated with the mystic and the mindful. It is often used for lighting in meditation to energise and inspire connection. Ultra Violet is also associated with being intuitive and spiritual. It is exploratory: outwardly as well as inwardly.
Over the years, designers have eagerly awaited the announcement of Pantone’s colour of the year. More recently though, the interest has appeared to spill over to the general public. It is true that we all do take more interest in colour, design and aesthetics nowadays, and perhaps it is as simple as that, however, Laurie Pressman, Vice President of the Pantone Colour Institute believes that is has come to mean far more than that.
“The Pantone Color of the Year has come to mean so much more than ‘what’s trending’ in the world of design; it’s truly a reflection of what’s needed in our world today.” He says.
For florists purple is a lovely colour to work with. It is a colour that lends itself beautifully to a variety of themes. Create a soft cottage garden affair with a combination of ultra violet, silver, soft pink and whisper whites. It is equally as stunning with deep fushcia and lime green with more of a tropical feel. Or, using a selection of blooms in varying purple tones, create a gorgeous monochromatic design. And when demure is not your vibe, pairing Ultra Violet with her true opposite orange, will create a display that will demand attention. It is clashy, contrasting and unapologetic.
It isn’t just brides who will want a bit of Ultra Violet in their lives this year: Florists cater to a variety of customers. A vase full of fresh flowers in Ultra Violet by the bed, in the bathroom or in an entranceway can add just the right amount of Pantone’s chosen colour to be ‘on trend’ without having to rush out and change your complete decor. It doesn’t have to be complicated, it doesn’t even have to be mixed. A vase of fresh flower ‘en masse’ as they say, looks fabulously stylish, and anyone can do it!
Check out some of the gorgeous flowers that are available in Ultra Violet: hyacinth, stock, tulips, kale, sweet peas, anenomes, orchids, iris, asters, carnations, roses, and much much more.
So whether purple is your colour or not, we hope to see your faces back in store throughout the year,