The Underdogs of the Floral World

For something a bit different, I thought I’d take a minute to write a post on underrated flowers because let’s face it, everyone already appreciates the spectacular blooms!

As a florist, working with different blooms is part of the program. We cannot only work with the blooms we love, because at the end of the day, we aren’t the customer and we need to create what our customers want and love. Aside from that, in order to have a successful business you need to ensure your staff are using the material at the correct retail price and costing arrangements properly, rather than giving away your profits by slipping an extra stem in here and there. Equally as important is ensuring your stock is being carefully rotated. We always try to stick to the first in, first out mindset so you are being mindful of your usage and not leaving stock to the side only to throw it out. You can also be sure that you are not selling stock that is too old when you stick to this method.

Underrated flowers have there place certainly. When you begin your studies as a florist, you are taught about the importance of picking a strong focal flower, but in order to create a cohesive arrangement you also need line flowers and transitional flowers.

Source: Mr Fothergills

Transitional flowers lack the ‘punch’ of a focal flower. That is not to say they are not attractive, because they certainly are. Where a focal flower has (usually) a single, eye catching bloom, a transitional flower generally has clusters of individual flowers on the stem. Transitional flowers are used to fill in spaces between the focal and line flowers.

Transitional flowers are like the chorus line in a show. Without them, the show just would not be complete, but in many ways they are not the ones you are there to see. Their job is to support the stars of the show, to make them look their absolute best. Some examples of transitional flowers include asters, chrysanthemums, babies breath, spray roses, stock, Queen Anne’s lace, Geraldton was, lisianthus, Tea Tree, hellebores.

Focal flowers, the show stoppers, are the ones you pay to see. But let’s be honest, a vaseful of peonies or Columbia’s roses would just cost a crazy amount. Aside from that, without transitional flowers or foliage in an arrangement these expensive, special flowers will not sit beautifully in a vase. They will not be spaced out, each with enough room to garner the attention they deserve. Instead they will be sitting in each other’s space, leaning on one another unsupported.

Focal flowers are spectacular flowers like peonies, disbud chrysanthemums, Columbia’s roses, lilies, gerberas, crab claws.

Line flowers creat movement throughout an arrangement. They guide your eye so that you can appreciate the whole design. Examples of line flowers are liatris, amaranthus, heliconias, orchids. Often you use them to direct the movement within the arrangement, and therefore use their natural shape to guide you in that.

Many flowers that were thought of as pretty drab and uninteresting a few years ago, are being reinvented. Babies breath, which people used to turn their noses up at the suggestion of, is now used as the feature flower of some displays. Entire arrangements are made with it in fact.

So whilst in a traditional arrangement the role of these flowers was to support the star of the show, some are now pulling quite an audience of their own. Check out the following images of so-called transitional flowers holding their own.

Fwf x

Feature Image

Gorgeous babies breath wedding. Source : Strictly Weddings
Babies breath wedding via Strictly Weddings


Bridal bouquets made entirely of babies breath, source: Hi Miss Puff
Amber Gress Photography, via Brides.com

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When Winter is on Its Way

While it may be hard to believe, now that we are past the half way mark of the month of May, it is now drawing closer to winter. For some, this marks the starts of a downturn in activity and outdoor activities. For our industry, this means that things will start to quieten down as the more moderate temperatures will come to an end, and this usually coincides with a drop in wedding and event bookings.

In the cooler months, there is LOTS to enjoy in the floral world. Garden roses come to an end now, so the roses you will see in store will either be glasshouse grown or imported. The glasshouse grown roses lack the fragrance of garden roses. While their heads tend to hold the shape well,  they will never truly open….unless of course you choose to reflex your roses. 😉 Winter is also a wonderful time to enjoy many of the wonderfully fragrant bulbs that are available such as hyacinth, and johnquills. Other bulb flowers you can begin to enjoy soon are daffodils, and tulips.

You will also see cymbidium stems start to be available in store frequently from now. The entire stem of flower is cut from the plant to give us these incredibly big, eye catching, beautiful and long lasting blooms. For that reason, they are priced dependant on how many individual flowers are on the spike.

Cymbidium orchid spikes are beautiful, striking and long lasting
Source: Flower Farm Shop

Some spikes of cymbidiums also have a fragrance, which is quite interesting. They are available in a vast array of colours including white, pink, mauve, yellow, lime, burgundy, red, cream, orange, chocolate and many more variations in between.

Tulips are an incredibly elegant cut flower. Throughout winter you can enjoy beautiful single standard tulips, feathery tulips, double tulips, and parrot tulips. One thing that many people do not understand about tulips is that they grow towards sunlight. As you can probably imagine, it is incredibly frustrating for a florist who has arranged them in a mixed bouquet as you will find them standing tall above their flower neighbours overnight. This is even more frustrating for a wedding florist!  Not only  do they grow in length,  but their stems will become all wiggly and wavy in an attempt to be the tallest and the closest to the sun. For this reason alone, it is so important to choose a reputable florist when ordering flowers for a wedding, otherwise you are at risk of receiving a bunch of rather wayward blooms.


But probably what most consumers look forward to most when thinking about fresh cut flowers and winter is the longevity of the blooms. It is certainly true that in the cooler months your flowers will last longer. When ordering a flower delivery or buying fresh cut blooms for home you can be confident that  they will look fresh and fabulous for days or even weeks depending on what you choose, and how well you care for them. You will notice that the water does not become as smelly as quickly however it is just as important to change the water and recut the stems regularly to get the best vase life. Talk to our wonderful staff about long lasting choices. The cymbidium stems for example can be pricey per stem, but when you think you can enjoy them for weeks, they are actually very good value. Sometimes you will find some of the blooms may be covered when sitting in a vase with foliage or other flowers. Instead of having them essentially wasted, snip them off the stem and use them in a float bowl.

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Make it Happen for Mother’s Day

May is charging along, just like the proceeding months, and this weekend, we will celebrating Mother’s Day. If you are still to order a fresh cut flower bouquet or floral arrangement, it is not too late!

Our Mothers Day range includes a variety of colour schemes and styles to choose from. You can check out the entire range here. For those of you who want to add chocolates, or wine to your order, there is options to do that online, or you can speak to one of our friendly team members on 02) 9871 1666. We also have gift vouchers available for purchase so that mum can fill her house with fresh cut flowers whenever she pleases, as well as gorgeous Ecoya gift packs that include a scented candle, hand cream all beautifully presented in a cosmetic bag.

I’ve been searching for some interesting quotes about mothers, or motherhood to help inspire you for this weekend. I think that only as we get older, and perhaps become mothers ourselves, do we truly understand what we put our mothers through 😂

So whether you are celebrating with your mother, grandmother, step mother, god mother, or the mother of your children, I think we can all agree that the Motherly figures in our lives more than deserve our appreciation. All these influential woman deserve to be honoured. I can also appreciate that this weekend can be an incredibly emotional time for some perhaps those who have strained relationships, or have lost the significant women in their life.

I hope some of these quotes resonate with you:

” No man succeeds without a good woman behind him. Wife or mother, if it is both, he is twice blessed indeed.”

– Godfrey Winn

cyclamen make a popular gift for mothers dya
Cyclamen plants are a popular choice for Mother’s Day as they are pretty and long lasting.

“Motherhood is…difficult and….rewarding.”

– Gloria Estefan

“One thing I know for sure – this motherhood thing is not for sissies”

– Jennifer Nettles

Not your average mum? Our "Wild at Heart" arrangement is for those special ones who like something a little bit different, march to the beat of their own drum, and can be tough when they need to be 😉
Not your average mum? Our “Wild at Heart” arrangement is for those special ones who like something a little bit different, march to the beat of their own drum, and can be tough when they need to be 😉

” Motherhood is a great honour and privilege, yet is also synonymous with servethood. Every day women are called upon to selflessly meet the needs of their families. Whether they are awake at night nursing a baby, spending their time and money on less-than-grateful teenagers, or preparing meals, mums continuously put others before themselves.”

– Charles Stanley

“The most important thing a father can do for his children is to love their mother”.

– Theodore Hesburgh


With a name like "So Loved" what better way to show mum she is, than to give her this gorgeous bouquet
With a name like “So Loved” what better way to show mum she is, than to give her this gorgeous bouquet

“For when a child is born the mother also is born again”.

– Gilbert Parker


“God could not be everywhere, and therefore he made mothers”.

-Rudyard Kipling

We want to wish all the mothers, grandmothers, stepmothers, godmothers, foster mothers, and mummies-to-be a wonderful weekend. Here’s hoping you get tea and toast in bed, taken out for coffee and cake, afforded a solo toilet trip, a day off nappy duty, and that someone cooks for  you AND cleans up…

Fwf x

Feature image: The Hollies Farm Shop

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Mother's Day gifts for awesome mums

A Mother’s Life Work

I’ve got a big question for you today.What is the best thing about your mum? Could you put your finger on it?

They say that a mother is ONE person who does the work of TWENTY. And when you are growing up, I’m sure you can appreciate that that is far from true…surely it is more like the work of 50! 😂😂😂

She literally teaches you to do every single thing….things that as a fully functional adult you probably take for granted. But let’s face it, your mother has taught you how to walk, talk, feed yourself, how to play, how to problem solve, how clean up after yourself, how to bounce back after disappointment. She has been your personal chef, cleaner, chauffeur.

Mums break time

So what could you gift a person who has given so much? Look, if I’m totally honest, there probably isn’t any ONE thing that you could give to your mum that would even come close to repaying her for all she has done. You can however try 😝

Whether she likes small potted plants to plant to her garden, exotic orchids or terrariums for inside, or a vase of fresh cut flowers, I know we have plenty of beauties on offer. Our Mothers Day gift range includes bunches of fresh cut flowers featuring traditional chrysanthemums or “mums” as they are affectionately known. We also have gorgeous arrangements made in decorative ceramic pots, wooden troughs and attractive boxes. We also have a range of wines and chocolates that can be added to your order. As your local florist, we can deliver to Carlingford and surrounding areas. We can also organise your flower delivery to outer areas using other reputable florists through our network. But be quick, as there are only so many hours in each day for us to individually craft your order and organise delivery.

Mauve Mother's Day arrangement
These pretty mauve tones are feminine. They feature the traditional ‘mums’
Mother's Day arrangement in decorative pot
Arrangements in decorative ceramic pots are great as they do not need to be arranged or unwrapped upon delivery. PLUS you can use the pot again
Orchids are a great, long lasting gift for mother's day
Orchids are a great, long lasting gift idea that mum can enjoy for weeks, or onths after the day.

Now I’m a pretty lucky human, I’ve got an amazing mum, and I’ve got to tell you, I appreciate her now more than ever. Mum is like some sort of magical fairy….when I go back to the washing machine to go hang it out, guess what? It’s already done. When one of my kids needs some one on one time with me, she engages the others so that I can give 100% of my attention.  And the magical thing about it is this all happens without a conversation taking place.

Intuitively Mothers know what their offspring need, and they work out how they can facilitate it.

Mothers Day is now just 9 days away. And while the day is to celebrate our Mothers and show our appreciation, much of the time for what they done for us while we were growing up, I for one will also be spending the day celebrating the grandmother she has become for my kids, as well appreciating all the things she still does for me to this day.

Don’t see something that is perfect for mum in our Mother’s Day range? That’s ok, we can make something as special and unique as she is. Give our staff a call on 02 9871 1666.

Fwf x

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A Day of Appreciation for Mums and Motherly Figures

With April quickly coming to an end, May, and Mother’s Day are just around the corner. That means that you have just over two weeks to choose how you want to show your appreciation for those special women in your life.

Mother’s Day has more recently become a day of celebration not only for mothers, but significant women who have influenced, mentored, cared for you, inspired you and loved you. There are many influential women surrounding us in addition to our mothers who may also deserve celebration, and appreciation. Have a little think about who you would be lost without….Special aunts, grandmothers, great grandmothers, family friends who were always around, and there for you when you needed them….perhaps even an older sister who always took you under her wing.

I guess what I’m trying to say is that Mother’s Day, like many other special days, is just an annual reminder to appreciate those motherly figures in your life.  Appreciation can be shown any day of the year, but like so many things on our ‘to-do’ lists,  it tends to become something we will do ‘someday’ …which we all know, never quite comes around.

Image of a little girl giving flowers to her mum
Give mum fresh cut flowers or a plant for Mother’s Day

Mothers Day flowers can be as different as the person you are buying for. It’s not an occasion where there is only one kind of bloom on offer. Having said that, there are some traditional choices, that are particularly significant for the older generations.

Traditional ‘mums’, Chrysanthemum flowers, are no longer those daggy bunches of non-descript flowers you could pick up just about anywhere. These days, the colour ranges available are phenomenal, and there are lots of variations in the shape and density of the bloom dependant on the variety of choose. We’ll have plenty of bunches of fresh cut flowers on offer over the Mother’s Day period that you can choose instore.

Annnnnnd, what about gorgeous Disbud Chrysanthemums? If you don’t know them by name, I’m sure you’d know them by description….. Disbuds have enormous, fluffy, rounded blooms, that look somewhere between a dahlia and a peony in my opinion. You will see them in pinks, yellow, white, lime green and mauve naturally, but they are also available in a wide range of dyed colours also which are incredibly popular. Wait, whaaaat? Yep, seriously, somehow, dyed disbuds seem to be popular with florists and customers alike. Not quite sure how they managed it, but they have found their place in the market, and are here to stay.

Mother Day traditional flowers 'mums' or chrysanthemums are a fantastic gift idea. Check out these gorgeous soft mauve ones, that are 100% natural in colour
Mother’s Day traditional flowers ‘mums’ or chrysanthemums are a fantastic gift idea. Check out these gorgeous soft mauve ones, that are 100% natural in colour
Chocolate dyed disbuds- all sorts of deliciousness
Chocolate dyed disbuds- all sorts of deliciousness

Recently, I saw these chocolate dyed disbuds, and I seriously thought I was in love. The great thing about buying fresh cut chrysanthemums is they are long lasting. So even after Mother’s Day has been and gone, mum can glance over at the vaseful of flowers and feel all warm inside again 😍😍😍

If you haven’t yet got yourself organised for Mother’s Day, check out our full range here. Local flower delivery throughout Carlingford and surrounding areas will be offered on Friday, Saturday and Sunday, but get in quick- delivery runs will be closed off when they are at capacity.

Fwf x

Feature Image : Visit Lichfield see link



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Factors to Consider when Choosing Sympathy Flowers in Sydney

White Sympathy Box - Perfect sympathy flower gift

Sympathy or funeral flowers are flower arrangements that are meant to be delivered at the funeral home or crematorium for display. Smaller flower arrangements are sympathy flowers that may also be sent to the home of the bereaved family. Their primary function is to express our condolences to those left behind as well as decorative tribute to the deceased individual.

If you are attending a funeral or viewing, you may be wondering what type of sympathy flowers to bring or to send to the family of the deceased. In this article, we will serve as your guide in shopping for the best sympathy flowers in Sydney.


The different types of sympathy flowers in Sydney?

The most common sympathy flowers that are offered at viewings, funerals, and memorial services are as follows:

  • Casket sprays that are placed on top of a closed casket.
  • Standing sprays are floral arrangements that are installed on an easel. Standing sprays displays feature wreaths, crosses, hearts, and bouquet form.
  • Flower arrangements in vases and baskets.


The most common flowers that are included in sympathy or funeral flower arrangements are:

  • Gladiolus
  • Carnations
  • Lilies
  • Roses


How much do funeral flowers cost?

The cost of funeral and sympathy flowers will depend on the type of flowers as well as the design you request from the florist. Basic standing wreath arrangements with a few flower type selections will typically cost more than a simple spray casket or a sympathy flower bouquet in a basket or vase.

If you wish to check out the prices of sympathy flowers in Sydney, request a quote from us by calling 02 8971 1666.

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Rosemary for remembrance

Flowers and Tributes for ANZAC Day

This year Easter holidays and ANZAC Day are separated by only a few days. It doesn’t always happen this way as Easter is determined by the Pashcal moon. This year however will be a tricky one for the farmers and retailers. The flower markets busiest days of trade tend to be Monday, Wednesday and Friday, when most of the large growers are in attendance. However, during a week where a public holiday falls on one of these days of trade, things are turned on their heads.

Tuesday is likely to be the busiest market, followed by Friday. What this means for those of your looking to organise fresh flowers for ANZAC Day tributes on Thursday, is the earlier you order, the better. Orders will be completed in a first in, best dressed manner if they have not been special preordered.

Don’t know what to get for an ANZAC Day service?

For ANZAC Day the traditional piece is a teardrop shaped wreath base covered in individual Laurel leaves, meticulously layered one piece at a time, and pinned over the entire surface area, including the sides. At the base of the teardrop, an arrangement of 3 red poppies is secured,  often along with fresh sprigs of rosemary, and a purple ribbbon reading ‘Lest We Forget’.

Anzac Day wreath

Laurel, has been used since ancient Roman times, to crown Victors and the brave. Red poppies, according to forklore, are said to have absorbed the blood of the fallen soldiers, resulting in their vibrant colour. Poppies are also one of the first flowers to bloom in the battlefields of the First World War in Belgium and the North of France. The Lest We Forget purple ribbon is placed high in the left corner, across the wreath, and finishing low in the right hand side to symbolise the sun rising in the East and setting in the west. And, rosemary is another symbol of remembrance. These wreaths generally have to be ordered in advance as each of the sundry items is specific to this design only, and not something usually kept on hand.

Full floral wreath

Alternatives to this traditional style will often be seen at memorial sites and services. Perhaps the wreath is round instead of teardrop. Some will be covered in camellia leaves or flat pine. Some poeople will even choose to design a full floral wreath. At the end of the day, what you choose is entirely personal, and determined by your budget.

Alternatives to a wreath include a flat lay style bouquet known as a sheaf. This bouquet style is often used for funereal ceremonies as it can be easy laid on the floor at ceremonies or propped up against tombstones or memorial monuments. This style of fresh flower arrangement can be made to suit most budgets and can be quickly made while you wait in store, unlike a wreath arrangement.

Flat lay sheaf

There is still time to come in an organise your flowers for ANZAC Day, but come in or call as early as possible if you have something in particular in mind.

In the meantime, we hope you all enjoy the long weekend. Whether you are celebrating Easter or not, we hope you enjoy some down time, family time AND plenty of chocolate! 😉

Fwf x

Feature Image Credit

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New Baby Flower Ideas in Sydney

image of a Gorgeous Baby collections - newborn gift ideas

Sending new baby flowers and gifts is a thoughtful way of celebrating the arrival of a baby into this world. There is no better way to express thoughtfulness for the gift of new life than by sending the proud parents bright and colourful flower arrangements as well as gifts for the newborn, too.

If you just received the good news of new baby being delivered by a friend, relative, or family member but don’t know which new baby flowers to send them, keep reading. This article will help you pick flowers for new mum and newborn in Sydney.


Why should you send flowers to mums and their newborns?

A fresh and luscious bouquet serves as a wonderful gift for new parents. The aesthetics as well as the sweet scent of flowers will lighten up the mood of mothers who have just delivered and will brighten up the room during her stay at the hospital.


When is the best time to send baby bouquets in Sydney?

Ideally, sending newborn baby flowers in Sydney should be arranged when a mother is in labour. Since nobody can predict as to what day and time a newborn will be delivered, it’s best to reserve the purchase of flowers once the baby is finally out of the womb.

Upon hearing the news of a safe and successful delivery, you may request for same-day delivery of floral arrangements to the hospital. You may also wait a few days to send newborn baby flower bouquets.


How do I pick the perfect baby bouquets from a Sydney florist?

It’s best to confirm the newborn’s gender before shopping for a flower arrangement. The gender of the newborn will narrow down your flower selection. For instance, new baby boy flowers are usually those that feature blue colours, whilst new baby girl flowers are those in pink and red. If you do not know the gender, it may also be ideal to send flower arrangements that feature neutral colours.

When sending newborn bouquets, do not forget to include a greeting card that conveys words of encouragement, love, and support.
Check out the newborn baby flowers and gift ideas that we offer here. If you wish to place an order for same-day delivery, please get in touch with us on 02 9871 1666 today.

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Speckled Easter eggs

Easter Flowers and Fun

The school holidays is such a busy time for everyone, and yet the weeks just slip through our fingers. It certainly pays to consider the activities you would like to enjoy during your break as it is a great opportunity to relax, play, stop, reflect, and of course regenerate.

Research shows that the more connected we are with our natural environment, the better the outcomes are for our lives. This is particularly significant for our children, who spend less time in the natural world than previous generations and with Easter coming up this weekend, there are plenty of opportunities to get outside even if it is just for a chocolate egg hunt! 😉

Speckled Easter eggs

It is natural to spend more time indoors as the days become shorter and the weather turns cool, so now that daylight savings has finished, it is understandable that people start heading indoors earlier. The beauty of activities in the natural world is that for the most part, they are free, and that is a big draw card when the school holidays can get so darn expensive.

Autumn is a great time to take walks and collect flowers and leaves to press. Build a fort, weave leaves, make daisy chains, create mandalas from coloured leaves and nuts…the possibilities are limitless.  Since moving out of Sydney a few years ago, we haven’t experienced the joy that the change of season can bring. The beauty of the changing trees is something my kids just haven’t seen so when they saw all the reds, oranges, yellows and rust tones littering the streets and treetops, they were awe struck! I love how kids are so amazed by things as adults we simply take for granted. It reminded me that simplicity brings gratitude.

Often when special occasions arise we feel burdened with the expectation of gifts. As an alternative to overwhelming a family with chocolate, and bunny/chicken themed plush toys this weekend: consider flowers. Being surrounded by nature reduces stress levels, lowers levels of depression, and improves mood. If you are enjoying time with beloved family or friends this weekend and want to take a fresh floral arrangement or cut flower bouquet, we can create something special. Whilst we do not have an Easter Range, we can work with any colour scheme. A cute idea is to match the arrangement to a selection of Easter eggs. Choose bright, clashing colours to match the vibrant foiled eggs, or team soft gelato tones with pastel speckle coated miniature eggs. YUM!

Easter daisies
Sourc: Tesselaars

During the Easter period, plenty of people will request bunches of dainty little Easter daisies. They generally come in white, mauve, yellow and pink. They are a traditional flower for this time of year, and make an inexpensive gift. The problem is, Easter does not fall on a particular date, but rather is determined by the paschal moon. Easter Sunday falls on the first Sunday after the Full Moon on or following March 20 . There can be a substantial difference from year to year, with Easter falling anywhere from late March to late April. Unfortunately this means that sometimes Easter daisies can be available long before, or long after Easter.

It is a great time to enjoy fresh cut flowers as the weather is more moderate. You will find arrangements and bouquets will last longer particularly if the water is regularly changed and the stems are trimmed.

Remember, we will be closed Good Friday and Easter Sunday, so be sure to pop in Thursday should you require any fresh flowers, gifts or potted plants before the long weekend.

Fwf x



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The Best Mother’s Day Flowers Delivery Recommendations in Sydney

image banner of mothers day flower arrangement - mothers day on 12th of May

Finding the perfect bouquet for your mum on Mother’s Day can be problematic especially if this is your first time sending her flowers. You only want the best flower arrangement for the woman who gave you life, took care of you, and helped you become the person that you are today.

In this article, we will help you pick the perfect Mother’s Day flower arrangements.

The first thing that you need to check is the florist. There is no shortage of florists in Sydney. This fact is both an advantage and a problem especially for first-time flower shoppers.


Here are things that you need to look out for when looking for Sydney-based florists:

  • Search for local florists online. The search engine will show florists near you. Make sure to visit their websites so you can have a better picture of their unique style or flair in creating flower arrangements.
  • There are times when checking out florist websites is not enough. Find the time to visit their shops. An actual visit to a flower shop will give you better understanding on how they operate as a business as well as the type of flower arrangements they specialise on.
  • Look for a florist that understands the need and budget of his or her clients. You need to find a florist that is skilled in reproducing your ideas into life. A florist that can make the necessary adjustments based on needs and budgets without compromising the overall quality and design of floral arrangements is your best bet.


What flowers are best to pick for a Mother’s Day bouquet?

There are no hard and fast rules when it comes to flowers selection for a Mother’s Day bouquet. You can ask the florist to help you pick the best flowers that go well together. If you know that flowers that your mum likes, you may go ahead and feature them in the flower bouquet. Make sure to add a Mother’s Day card during delivery. A customised message will add that final touch to make your mum’s day special indeed.
Check out our beautiful and unique Mother’s Day flower arrangements. For enquiries, you may also call us on 02 9871 1666 today.

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